What’s it going to take to build your empire?
If you’ve done much research into marketing services, you’ve probably heard this before, but it’s true – it depends. Without having details of exactly what you need, what your current situation is, and what your goals are, it’s tough tell you exactly how much your project will cost. When inquiring, please give us as much information as you can.
Here’s what we can tell you:
Our base rate is $75 (£50) per hour. Our services are aimed at small business, nonprofits and public sector clients who know the value that marketing brings to their organization.
Web Design
Brochure websites start at $2500. They are also available on retainer (we handle design, setup, maintenance, security, and updates for you), on a minimum 24 month term at $125 per month. If you need eCommerce, Intranet/Client Portal, or Community features, we are happy to discuss these options with you. More about website pricing.
Internet Marketing
The cost for custom packages is usually 20-25% of one marketing employee’s salary for the year. Our basic retainer option ($375 per month on a 24 month term) includes research into your target market, competition and keywords, including planning & strategy meetings. Each month, we prepare an email newsletter, 2 blog posts and 8 social media updates for you. We also do basic SEO and monitor your online presence. See a breakdown of our basic internet marketing retainer option (includes website).
Additional services including video editing, pay-per-click management, additional social media marketing and increased blog article writing are alse available. We can build a package suited to your needs. Please ask us!
We may need a contingency budget to take care of print costs, postage, software, third-party applications (CRM, email marketing etc.), pay-per-click or other advertising if you need a custom plan. We will create a marketing outline with you when we begin working together, and will scale our plans according to the budget you have.
One-on-One Training
The fee per 3 hour session is $225, or $150 per person for up to 4 people. More about one-on-one marketing coaching here.
Marketing Workshops
Fees for Level 1 & Level 2 internet marketing workshops for small business in winter & spring 2011/2012 are $325 for 4 workshop sessions (3 hours each).
Project Consulting: Web Editing & Project Management
Day rates can be agreed for these services depending on the timeframe of your project. For an average 3 month in-house project, Laura’s day rate would be in the region of $400 (£250) depending on the task at hand. We are open to reducing this rate if you can offer flexible working arrangements – the more we can work off-site, the happier we are to negotiate. More about project consulting in web editing or web project management.
What about businesses who can’t afford it?
If you don’t have the budget for custom website or internet marketing help, please keep an eye out for upcoming workshops that we may be running in your area. By attending the workshops, you can learn how to do some of this yourself. You’ll gain enough knowledge to get yourself started online, and you can get back to us when the funds are available for custom work.
